Bing, bang, BOOM! Fireworks were not only flying in the sky this week, they were also exploding in our offices. Today, The Citizen showcases our new, modern size.
To get the paper in your hands this week, last week we had a lot of work to complete (and yes, there were a few colorful metaphors by staff members, and we even had to use a sledge hammer for one application on our press. The gentle persuader has a way of getting certain jobs done).
This week’s edition is easier to handle and we hope easier to read and better to look at.
The physical size is smaller, but our commitment to producing a quality, community newspaper is bigger than ever.
‘Our new look has forced us to write clearer and crisper,? Publisher Jim Sherman, Sr., said. ‘The change in size has us working harder. I have noticed that our pages look less gray, advertisements and graphics pop off the page –figuratively. Visually, our pages are more appealing. More appealing pages mean better read advertising.?
Our new, modern dimensions will allow us to keep our production and distribution costs down, which is then passed on to our advertising partners.
There may be a few wrinkles to iron out these next few weeks, but only a few. If you see any wrinkles, give us a call, so we can heat up the iron. As always, the staff of The Citizen welcomes your opinion and if you see any good photo opportunities in your neighborhood, call us at (248) 627-4332.
You can e-mail us at citnews@charterinternet.com
We are sure you’ll like our new look. Enjoy! — Don Rush